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The Journal

Design, SEO, and business insights for service-based businesses, and with a soft spot for travel advisors and thoughtful DIYers.

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new + popular

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BUSINESS, TRAVEL ADVISOR Lara Ellis BUSINESS, TRAVEL ADVISOR Lara Ellis

The Best Squarespace Templates for Modern Travel Advisors & Service Providers

Building a website that truly reflects your travel brand doesn’t have to mean starting from scratch or hiring a designer right away. If you’re a travel advisor or agency ready to DIY your site, choosing the right Squarespace template can make all the difference. Dive in to find my favourite template shops & enjoy some savings!

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SEO Lara Ellis SEO Lara Ellis

How to Write Alt Text for Accessibility in Squarespace

Alt text on Squarespace is like having a friendly guide to explain each piece of your website puzzle. It's short for 'alternative text,' and it's a game-changer for people using screen readers or those with visual impairments. When your website images have alt text, these tools can tell them what's going on, completing the online experience for everyone.

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