Most travel advisors collect feedback but rarely use it strategically. In this post, we go over why the right questions matter, what to look for, and how to turn client insights into language that does the selling for you so your fee stops feeling like something you have to justify and your process becomes rock solid.

This guide breaks down why fees are non-negotiable, what the industry is charging right now, how to handle objections like a pro, and why your branding might be the reason clients aren't taking you seriously. Plus: real scripts you can use today and resources to finally get your business looking as professional as the service you provide.